Why Build a Custom Website for Your Business?

 

We live in an era of digital domination and no one looks for your business in Yellow Pages anymore. Most businesses have a website introducing them, their business and presenting their product or service in the most attractive way. This feat is rarely achieved with hasty and amateur web designing.

On the contrary, you should prefer the best website designing company in India to handle the task for you and get a custom website developed. This way you can build your brand identity in the most effective way and create a user experience that is most efficient. An inspiring and motivating website can fuel your way to success!

 The main differences between building websites with platforms like Wix/open-source content management systems like WordPress as opposed to customizing and building from scratch is: 

• Platforms can be limiting while customized websites offer wider range of possibilities. 

• Custom websites also deliver a better sense of identity to your brand.

• Custom websites help create a unique and memorable user experience.

The Amazing Benefits of Custom Websites

1.      One of a Kind

Crossing over the boundaries of preset styles, themes and image sizes, a custom website offers you a gateway to make your vision come alive. It is not just about placing images and content where the theme allows, there are infinite possibilities of how you want the site to appear to your users.

This uniqueness is a major advantage of custom websites. The architecture is built to your specifications and the flow is designed to help the user journey through your website in an engaging way.

2.      Reduced Load Times

Speed is an important part of the equation when it comes to loading and browsing websites. Slow websites lead to high bounce rates and the search engine penalizes such website by giving low rankings.

Website builders and CMSs come with a lot of built-in functionalities whether you require it or not for your business. These complexities can affect load times, and you don’t want to lose customers over it.

Building custom websites can avoid such unnecessary tools or functions and create a smoother, faster website. In times when customers mostly open websites on mobile devices that use comparatively low speed cellular network data, it is even more important to ensure your website is easy to visit.

3.      Offers More Security

Building websites using a platform can make open it to many vulnerabilities shared across other websites built using the same platform. So, if one of those websites gets affected, chances are yours will too.

Having one of the web designing companies in India build a custom website for your business, makes two things possible:

-          SSL certificate – this eliminates many security issues

-          Proprietary source code – reduces the risk of breach since the coding is done in open-source programming languages and not made public. 

Such companies also host the websites designed by them and ensure the hosting environment is secure.  

4.      Flexible to Change

As your business grows and expands in different directions, your website should be able to accommodate the change. Custom websites provide the bonus of being scalable to allow larger traffics and is flexible to add new functions when needed.

Such changes are vital in the digital world to prevent becoming obsolete. These advantages are missing when CMS and platforms are used to build websites. You can ensure a longer and enriching lifespan of your website if you get it custom built from a website development agency in India.

5.      Better for Your Business Functions

Existing open-source platforms have upgraded and allow a lot in terms of functionality. But custom websites are just better when creating optimized websites. They do not require expensive add-ons like the former. Here’s how:

Firstly, building customer journey and user experience from scratch yields better results than scouring through multiple existing tools and functions. The better UI delivers more conversions and reduced bounce rates.

Secondly, an overall increase in business efficiency can be obtained with custom websites as less time is wasted to organize data such as potential leads. In fact, it can be optimized to be exported in a more streamlined way directly into an excel sheet. 

So much potential can be harnessed this way! Get in touch with KreativeLion, a digital marketing and website designing company in Vadodara to represent your business in the most attractive way and help your business thrive.